August 2017
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Painting the Analytics World Blue

We’ve got some more BlueWashing going on. IBM announced today that they’re acquired analytics and marketing vendor Unica for $480 million. It seems like a lot of cash to me, but then again IBM have got plenty and what do I know. I do know it follows quite shortly after they bought pure analytics vendor CoreMetrics.

Dog Food, CMS Accessibility and a Nice Surprise

Now that we know most vendors use their own product for their site, we test the home pages for many major vendors. We need to ask why so few of them have markup that validates and discuss possible reasons.

Total Eclipse of the SUN?

So, there is talk now that IBM is looking to aquire SUN. Just a few days ago I was talking about all the M&A activity, but this one, if it happens, is going to be the Daddy